Getting you a comprehensive analysis of the product
Reading every ingredient in the formula…
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Reading every ingredient in the formula…
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This CAMISTA conditioner makes appealing claims for damaged and frizzy hair, but its complete lack of ingredient transparency and an unsubstantiated '90% hair fall reduction' claim on marketplaces raise significant concerns about consumer trust and claim responsibility.
₹179 • Analysed 22 October 2026
This CAMISTA conditioner is positioned as an affordable damage repair solution for frizzy hair, with its price heavily discounted on the brand's own site and DigiHaat. The hero ingredients, Murumuru Butter and Pea Protein, are well-regarded for hair benefits in humid Indian conditions, helping to manage frizz and provide hydration. However, the lack of a publicly available INCI list is a significant transparency concern under India Cosmetics Rules 2020. The claim of 'reducing hair fall by up to 90%' without any visible clinical evidence is a clear ASCI concern, as such quantified claims require robust substantiation to be truthful and honest for Indian consumers.
Independent and free. The Clean Sheet takes no money from brands to analyse, rank, or approve a product. This is a web evidence analysis, not a Clean Sheet certification. We checked the ingredient list, publicly available test reports, marketing claims, and formula logic using only public information available at the time of analysis.
This is a performance claim. Ingredient-level research supports Murumuru Butter for frizz and shine and Pea Protein for strengthening and shine, but no finished product evidence for this specific conditioner is publicly visible to support the 'transform' claim.
Ingredient-level research supports Murumuru Butter for deep hydration and moisture locking and Pea Protein for boosting hydration and forming a protective film. However, no finished product evidence is publicly visible to confirm 'penetrates deeply' or 'without leaving a greasy residue' for this specific formula.
Ingredient-level research strongly supports Murumuru Butter's ability to decrease frizz, lock in moisture, and promote shiny hair due to its fatty acid and film-forming properties.
Ingredient-level research indicates Pea Protein helps repair damaged areas, strengthens hair, prevents cuticle cracking, and boosts hydration, which contributes to improved elasticity and reduced breakage.
This is a suitability claim. While the hero ingredients (Murumuru Butter, Pea Protein) are generally beneficial for damaged hair, no specific formula testing or INCI is available to confirm its suitability for these specific hair types.
This is a functional claim. While conditioners generally aid detangling, no specific formula testing or INCI is available to confirm 'lightweight' or 'detangles effortlessly' for this product.
The full INCI list is not publicly available, so this claim cannot be verified or contradicted.
This is a broad suitability claim. Without a full INCI list and mildness testing, 'gentle yet effective care for all hair types' cannot be fully substantiated.
What we could confirm from public sources and the verified ingredient list.
Ingredient Safety & Toxicity
Brand describes ingredient origin in its claims.
Standards & Compliance
Brand makes a vegan / vegetarian claim.
Sustainability & Ethics
Brand makes a cruelty-free / PETA claim.
Screened against a curated reference set that we are continuing to verify and expand, so “clear” means no flag from that set, not a guarantee. Not a substitute for a full toxicological or clinical assessment.
| Ingredient |
|---|
INCI order as declared on packaging. Position reflects approximate concentration (high to low).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
No prohibited or restricted ingredients identified (INCI not available for full check).
Flags are based on publicly available INCI only. Not a substitute for full regulatory compliance assessment.
“It works to reduce hair fall by up to 90%, boosting fullness, shine, and smoothness.”
While 'reduces hair fall' can border on drug claims, the phrasing 'boosting fullness, shine, and smoothness' keeps it within cosmetic territory, focusing on appearance rather than treating a medical condition like alopecia. However, the 90% quantification is highly problematic for a cosmetic.
This is a performance claim. Ingredient-level research supports Murumuru Butter for frizz and shine and Pea Protein for strengthening and shine, but no finished product evidence for this specific conditioner is publicly visible to support the 'transform' claim.
Mentioned only
Ingredient-level research supports Murumuru Butter for deep hydration and moisture locking and Pea Protein for boosting hydration and forming a protective film. However, no finished product evidence is publicly visible to confirm 'penetrates deeply' or 'without leaving a greasy residue' for this specific formula.
Mentioned only
Ingredient-level research strongly supports Murumuru Butter's ability to decrease frizz, lock in moisture, and promote shiny hair due to its fatty acid and film-forming properties.
Mentioned only
Ingredient-level research indicates Pea Protein helps repair damaged areas, strengthens hair, prevents cuticle cracking, and boosts hydration, which contributes to improved elasticity and reduced breakage.
Mentioned only
This is a suitability claim. While the hero ingredients (Murumuru Butter, Pea Protein) are generally beneficial for damaged hair, no specific formula testing or INCI is available to confirm its suitability for these specific hair types.
Missing
This is a functional claim. While conditioners generally aid detangling, no specific formula testing or INCI is available to confirm 'lightweight' or 'detangles effortlessly' for this product.
Missing
The full INCI list is not publicly available, so this claim cannot be verified or contradicted.
Missing
This is a broad suitability claim. Without a full INCI list and mildness testing, 'gentle yet effective care for all hair types' cannot be fully substantiated.
Missing
These are ethical and environmental claims. No specific certifications (e.g., PETA, Vegan Society, Ecocert) are publicly visible to support 'vegan', 'cruelty-free', or 'eco-friendly'.
Missing
This is a performance claim. While Murumuru Butter and Pea Protein can contribute to smoothing and strengthening, 'seals split ends' is a very strong claim that typically requires finished product clinical evidence, which is not publicly visible.
Mentioned only
Public evidence the brand could provide to close verification gaps
This analysis evaluates brand claims against visible evidence and formula logic. It does not replace a full ingredient safety analysis or a clinical product test. Results vary by individual, and the consumer should always read the full ingredient list and follow usage guidance.
Are you the brand? If you have published test data or want to request a re-analysis, write to us at hello@thecleansheet.in.
