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This serum packs a powerful blend of hair growth actives, but its ambitious claims outrun the publicly visible finished-product evidence, leaving consumers to rely on ingredient-level research.
₹599 • Analysed 23 July 2026
This hair growth serum is positioned at a mid-range price point for the Indian market, making it accessible to a broad consumer base. Its claims of 'Promotes Hair Growth' and 'Reduces Hair Fall' are common in the Indian cosmetic landscape, but the lack of finished product clinical evidence for these specific claims, especially the 'Visible results in 8-12 weeks' claim, warrants ASCI scrutiny. The water-based, non-greasy formula is well-suited for India's often humid climate, preventing a heavy or sticky feel.
Independent and free. The Clean Sheet takes no money from brands to review, rank, or approve a product. This is a web evidence review, not a Clean Sheet certification. We checked the ingredient list, publicly available test reports, marketing claims, and formula logic using only public information available at the time of review.
The claim relies on ingredient-level studies for actives like Redensyl, Anagain, and Baicapil. No finished product clinical study for this specific serum is publicly visible to support this claim.
Evidence is based on ingredient-level research for the active complexes. No finished product clinical study for this serum is publicly visible to confirm its efficacy in reducing hair fall.
Ingredient-level research for actives like Biotin and the hair growth complexes suggests strengthening benefits. No finished product test for this specific claim is publicly visible.
This appearance claim is supported by ingredient-level studies on the active complexes, which aim to improve hair density. No finished product study is publicly visible.
All listed actives are present in the retrieved INCI list. Their components are also detailed, indicating good transparency for these complexes.
The formula is water-based with no heavy oils or silicones, supporting a non-greasy feel. This is consistent with formula logic for a hair serum.
The formula is free from common irritants like fragrance and alcohol, making it generally suitable for various hair types. The 'Dermatologically Tested' claim also supports this.
The brand states the product is dermatologically tested, which implies some finished product testing for skin compatibility. However, no specific report or methodology is publicly visible.
What we could confirm from public sources and the verified ingredient list.
Ingredient Safety & Toxicity
Full ingredient list retrieved and verified against INCIDecoder.
Brand describes ingredient origin in its claims.
Screened against the ingredient database (20 of 50 ingredients matched); no cosmetics-prohibited ingredient found.
No ingredient with a recognised endocrine-activity concern found in the database.
No IARC-classified or formaldehyde-releasing ingredient found in the database screen.
Contains ingredient(s) commonly rated comedogenic: wheat germ. May not suit very acne-prone skin.
Irritation & Allergen Risk
No EU-declarable or database-flagged allergen found in the list.
No high-sensitisation preservative (MI/MCI/formaldehyde-releaser) from our screen was found.
Brand claims dermatologist testing (claim stated; underlying report not seen).
Ingredient Transparency
The full INCI list is publicly available, not just hero ingredients.
Any proprietary 'complex' is broken down into its actual ingredients.
Ingredients are listed in the descending order required by India Cosmetics Rules 2020.
Standards & Compliance
Usage warnings and directions are clear on the label.
No retinoid or other pregnancy-cautioned active found in the screen.
Screened against a curated reference set that we are continuing to verify and expand, so “clear” means no flag from that set, not a guarantee. Not a substitute for a full toxicological or clinical assessment.
| Ingredient |
|---|
Aqua |
Propylene Glycol |
Glycerine |
Fermented Rice Water |
Anagain |
Redensyl |
Baicapil |
Cetrimonium Chloride |
Caffeine |
Biotin |
Ethylhexyl Glycerine |
Xanthan Gum |
Vitamin E |
Cocamidopropyl Betaine |
Sodium Benzoate |
Potassium Sorbate |
INCI order as declared on packaging. Position reflects approximate concentration (high to low).
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
Flags are based on publicly available INCI only. Not a substitute for full regulatory compliance review.
“Clinically Proven Actives”
The phrasing 'Clinically Proven Actives' can be misleading if consumers interpret it as the finished product being clinically proven for its overall efficacy, when only the raw materials have studies.
“Visible results in 8-12 weeks”
Quantified time-bound claims require robust finished product clinical evidence to be compliant with ASCI guidelines. Without such evidence, this claim is unsubstantiated.
The claim relies on ingredient-level studies for actives like Redensyl, Anagain, and Baicapil. No finished product clinical study for this specific serum is publicly visible to support this claim.
Mentioned only
Evidence is based on ingredient-level research for the active complexes. No finished product clinical study for this serum is publicly visible to confirm its efficacy in reducing hair fall.
Mentioned only
Ingredient-level research for actives like Biotin and the hair growth complexes suggests strengthening benefits. No finished product test for this specific claim is publicly visible.
Mentioned only
This appearance claim is supported by ingredient-level studies on the active complexes, which aim to improve hair density. No finished product study is publicly visible.
Mentioned only
All listed actives are present in the retrieved INCI list. Their components are also detailed, indicating good transparency for these complexes.
Mentioned only
The formula is water-based with no heavy oils or silicones, supporting a non-greasy feel. This is consistent with formula logic for a hair serum.
Mentioned only
The formula is free from common irritants like fragrance and alcohol, making it generally suitable for various hair types. The 'Dermatologically Tested' claim also supports this.
Evidence visible
The brand states the product is dermatologically tested, which implies some finished product testing for skin compatibility. However, no specific report or methodology is publicly visible.
Evidence visible
The retrieved INCI list does not contain parabens, sulphates, silicones, mineral oil, or dyes, supporting this claim.
Mentioned only
This claim refers to the individual active ingredients (Redensyl, Anagain, Baicapil) having clinical studies, not the finished product itself. This is ingredient-level evidence, not finished product evidence.
Mentioned only
Public evidence the brand could provide to close verification gaps
This review evaluates brand claims against visible evidence and formula logic. It does not replace a full ingredient safety analysis or a clinical product test. Results vary by individual, and the consumer should always read the full ingredient list and follow usage guidance.
Are you the brand? If you have published test data or want to request a re-review, write to us at hello@thecleansheet.in.
No ingredient with a recognised endocrine-activity concern found in the database.
No IARC-classified or formaldehyde-releasing ingredient found in the database screen.
Contains ingredient(s) commonly rated comedogenic: wheat germ. May not suit very acne-prone skin.
Irritation & Allergen Risk
No EU-declarable or database-flagged allergen found in the list.
No high-sensitisation preservative (MI/MCI/formaldehyde-releaser) from our screen was found.
Brand claims dermatologist testing (claim stated; underlying report not seen).
Ingredient Transparency
The full INCI list is publicly available, not just hero ingredients.
Any proprietary 'complex' is broken down into its actual ingredients.
Ingredients are listed in the descending order required by India Cosmetics Rules 2020.
Standards & Compliance
Usage warnings and directions are clear on the label.
No retinoid or other pregnancy-cautioned active found in the screen.
Screened against a curated reference set that we are continuing to verify and expand, so “clear” means no flag from that set, not a guarantee. Not a substitute for a full toxicological or clinical assessment.
This appearance claim is supported by ingredient-level studies on the active complexes, which aim to improve hair density. No finished product study is publicly visible.
All listed actives are present in the retrieved INCI list. Their components are also detailed, indicating good transparency for these complexes.
The formula is water-based with no heavy oils or silicones, supporting a non-greasy feel. This is consistent with formula logic for a hair serum.
The formula is free from common irritants like fragrance and alcohol, making it generally suitable for various hair types. The 'Dermatologically Tested' claim also supports this.
The brand states the product is dermatologically tested, which implies some finished product testing for skin compatibility. However, no specific report or methodology is publicly visible.
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
Flags are based on publicly available INCI only. Not a substitute for full regulatory compliance review.
The claim relies on ingredient-level studies for actives like Redensyl, Anagain, and Baicapil. No finished product clinical study for this specific serum is publicly visible to support this claim.
Mentioned only
Evidence is based on ingredient-level research for the active complexes. No finished product clinical study for this serum is publicly visible to confirm its efficacy in reducing hair fall.
Mentioned only
Ingredient-level research for actives like Biotin and the hair growth complexes suggests strengthening benefits. No finished product test for this specific claim is publicly visible.
Mentioned only
This appearance claim is supported by ingredient-level studies on the active complexes, which aim to improve hair density. No finished product study is publicly visible.
Mentioned only
All listed actives are present in the retrieved INCI list. Their components are also detailed, indicating good transparency for these complexes.
Mentioned only
The formula is water-based with no heavy oils or silicones, supporting a non-greasy feel. This is consistent with formula logic for a hair serum.
Mentioned only
The formula is free from common irritants like fragrance and alcohol, making it generally suitable for various hair types. The 'Dermatologically Tested' claim also supports this.
Evidence visible
The brand states the product is dermatologically tested, which implies some finished product testing for skin compatibility. However, no specific report or methodology is publicly visible.
Evidence visible
The retrieved INCI list does not contain parabens, sulphates, silicones, mineral oil, or dyes, supporting this claim.
Mentioned only
This claim refers to the individual active ingredients (Redensyl, Anagain, Baicapil) having clinical studies, not the finished product itself. This is ingredient-level evidence, not finished product evidence.
Mentioned only
“Clinically Proven Actives”
The phrasing 'Clinically Proven Actives' can be misleading if consumers interpret it as the finished product being clinically proven for its overall efficacy, when only the raw materials have studies.
“Visible results in 8-12 weeks”
Quantified time-bound claims require robust finished product clinical evidence to be compliant with ASCI guidelines. Without such evidence, this claim is unsubstantiated.
Public evidence the brand could provide to close verification gaps
