Getting you a comprehensive analysis of the product
Reading every ingredient in the formula…
Getting you a comprehensive analysis of the product
Reading every ingredient in the formula…
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This Minimalist cleanser stands out for its transparent formulation, clear claims supported by consumer data, and a thoughtful blend of actives and soothing ingredients for acne-prone skin.
₹255 • Analysed 22 October 2026
This Minimalist cleanser is well-positioned for the Indian market, particularly for consumers dealing with oily and acne-prone skin, common concerns in India's humid climate. The price point of ~Rs.299 for 100ml is competitive for an active-focused cleanser. The brand's claims are generally responsible, backed by a consumer study, and do not appear to cross into drug territory, aligning with ASCI guidelines for cosmetic products.
Independent and free. The Clean Sheet takes no money from brands to analyse, rank, or approve a product. This is a web evidence analysis, not a Clean Sheet certification. We checked the ingredient list, publicly available test reports, marketing claims, and formula logic using only public information available at the time of analysis.
Brand's own consumer study reported 90% of subjects agreed skin oiliness was significantly reduced after six washes, and 87% agreed acne occurrences were reduced after six weeks.
Formula contains Salicylic Acid and LHA, known actives for these skin types.
Salicylic Acid is oil-soluble and penetrates pores for deep cleansing and sebum reduction. LHA provides gentle exfoliation. The formula includes humectants and soothing ingredients to prevent dryness.
Brand's own consumer study reported 87% of subjects agreed acne occurrences were reduced after six weeks.
Contains Salicylic Acid (BHA) and Capryloyl Salicylic Acid (LHA) for exfoliation. LHA is known for gentler exfoliation. The formula includes soothing ingredients like Oat Kernel Extract and Allantoin.
The brand explicitly states the 2% combined concentration. Salicylic Acid is high in the INCI, and Capryloyl Salicylic Acid is also present.
The INCI list does not contain common sulphate surfactants like Sodium Lauryl Sulfate (SLS) or Sodium Laureth Sulfate (SLES).
The INCI list does not contain 'Parfum' or common fragrance allergens.
What we could confirm from public sources and the verified ingredient list.
Ingredient Safety & Toxicity
Full ingredient list retrieved and verified against the label.
Screened against the ingredient database (20 of 33 ingredients matched); no cosmetics-prohibited ingredient found.
No ingredient with a recognised endocrine-activity concern found in the database.
No IARC-classified or formaldehyde-releasing ingredient found in the database screen.
No commonly-comedogenic ingredient found - a reasonable fit for acne-prone skin.
Irritation & Allergen Risk
No EU-declarable or database-flagged allergen found in the list.
No high-sensitisation preservative (MI/MCI/formaldehyde-releaser) from our screen was found.
Uses milder (non-sulphate) surfactants.
Ingredient Transparency
The full INCI list is publicly available, not just hero ingredients.
Active percentages are disclosed for the hero ingredient(s).
Any proprietary 'complex' is broken down into its actual ingredients.
Ingredients are listed in the descending order required by India Cosmetics Rules 2020.
Standards & Compliance
The product pH is disclosed - important for acids / vitamin C / cleansers.
Usage warnings and directions are clear on the label.
Screened against a curated reference set that we are continuing to verify and expand, so “clear” means no flag from that set, not a guarantee. Not a substitute for a full toxicological or clinical assessment.
| Ingredient |
|---|
Water/Aqua |
Glycerin |
Propanediol |
Cocamidopropyl Betaine |
Sodium Lauroyl Methyl Isethionate |
Decyl Glucoside |
Salicylic Acid |
PEG-150 Pentaerythrityl Tetrastearate |
Xylitylglucoside |
PEG-120 Methyl Glucose Dioleate |
Panthenol |
Betaine |
Sodium PCA |
PEG-6 Caprylic/Capric Glycerides |
Anhydroxylitol |
Xylitol |
Pentylene Glycol |
Avena Sativa (Oat) Kernel Extract |
Sodium Hydroxide |
Sodium Lactate |
Phenoxyethanol |
Ethylhexylglycerin |
Coco-Glucoside |
Glyceryl Oleate |
Saccharide Isomerate |
Polyglyceryl-3 Laurate |
Zinc Pca |
Lactic Acid |
Capryloyl Salicylic Acid |
Allantoin |
Citric Acid |
Sodium Citrate |
Trisodium Ethylenediamine Disuccinate |
INCI order as declared on packaging. Position reflects approximate concentration (high to low).
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
No prohibited or restricted ingredients identified
Flags are based on publicly available INCI only. Not a substitute for full regulatory compliance assessment.
Brand's own consumer study reported 90% of subjects agreed skin oiliness was significantly reduced after six washes, and 87% agreed acne occurrences were reduced after six weeks.
Evidence visible
Formula contains Salicylic Acid and LHA, known actives for these skin types.
Mentioned only
Salicylic Acid is oil-soluble and penetrates pores for deep cleansing and sebum reduction. LHA provides gentle exfoliation. The formula includes humectants and soothing ingredients to prevent dryness.
Evidence visible
Brand's own consumer study reported 87% of subjects agreed acne occurrences were reduced after six weeks.
Evidence visible
Contains Salicylic Acid (BHA) and Capryloyl Salicylic Acid (LHA) for exfoliation. LHA is known for gentler exfoliation. The formula includes soothing ingredients like Oat Kernel Extract and Allantoin.
Mentioned only
The brand explicitly states the 2% combined concentration. Salicylic Acid is high in the INCI, and Capryloyl Salicylic Acid is also present.
Mentioned only
The INCI list does not contain common sulphate surfactants like Sodium Lauryl Sulfate (SLS) or Sodium Laureth Sulfate (SLES).
Mentioned only
The INCI list does not contain 'Parfum' or common fragrance allergens.
Mentioned only
No specific finished-product testing for non-comedogenicity was found publicly visible. However, the active ingredients (Salicylic Acid) are known to help prevent clogged pores.
Missing
Zinc PCA is listed in the INCI.
Mentioned only
This analysis evaluates brand claims against visible evidence and formula logic. It does not replace a full ingredient safety analysis or a clinical product test. Results vary by individual, and the consumer should always read the full ingredient list and follow usage guidance.
Are you the brand? If you have published test data or want to request a re-analysis, write to us at hello@thecleansheet.in.