Kind to Skin Refreshing Facial Wash

No SLES, no SLS, and no PEG compounds: this is the cleanest surfactant profile in the Simple cleanser range. Cocamidopropyl Betaine is the sole surfactant, a mild amphoteric compound with a low sensitisation profile. The rare cases of sensitivity associated with it are typically linked to manufacturing impurities that reputable producers actively control. Iodopropynyl Butylcarbamate (IPBC) is a co-preservative. The EU permits a maximum of 0.02% IPBC in rinse-off cosmetics; regulators have flagged sensitisation potential for IPBC in leave-on use and at higher concentrations, but at the permitted level in a rinse-off wash with brief skin contact, regulatory risk is low. Propylene Glycol is a known penetration enhancer, but brief rinse-off contact time substantially reduces that concern. No parabens, no synthetic fragrance, no artificial colour.

A single amphoteric surfactant makes this an exceptionally gentle cleanser, well suited to everyday use on sensitive skin. The limitation is that one mild surfactant may not fully remove heavy makeup, waterproof formulas, or oil-based SPF products, so double-cleansing with an oil-based first cleanser is recommended for users wearing SPF 30 or higher. Panthenol, Tocopheryl Acetate, and Glycerin provide post-cleanse conditioning and hydration. Hydroxypropyl Methylcellulose gives the gel texture but has no therapeutic skin function. At only 12 ingredients, all identifiable, this is one of the most honest and minimal formulas in the Simple range. Citric Acid maintains a mildly acidic pH compatible with the skin's natural range.

Twelve ingredients, every one identifiable, with no proprietary blend names: this is genuinely transparent formulation. No fragrance, no artificial colour: verified from the ingredient list. Paraben-free verified. PETA certified. 'Soap-free' is verifiable from the ingredient list. IPBC is disclosed in the ingredient list. 'Dermatologically tested' is stated without a published citation.

The full 12-ingredient INCI is published on the brand website. The 'dermatologically tested' claim is mentioned on packaging, but no test report, laboratory name, method, or outcome data is publicly accessible. No preservative efficacy test result is publicly available. Grade C reflects that the brand's ingredient transparency is strong, but test documentation supporting its performance and safety claims is not public.

Use instructions for daily cleansing are clear. Suitability for sensitive and oily skin types is communicated. No guidance is provided about double-cleansing when wearing SPF or makeup, which is practically relevant since a single mild surfactant may not fully remove oil-based sunscreens.