Getting you a comprehensive analysis of the product
Reading every ingredient in the formula…
Getting you a comprehensive analysis of the product
Reading every ingredient in the formula…
Join The Clean Sheet™ community
Science-backed beauty tips, ingredient alerts, and early access. Straight to your WhatsApp.
Join for free →
The Beauty of Joseon Dynasty Cream is a well-formulated, clinically-backed moisturizer that delivers on its core promises of hydration and glow, making it a strong choice for a wide range of skin types.
The Beauty of Joseon Dynasty Cream is positioned as a premium K-beauty moisturizer in the Indian market, with prices reflecting its imported status. Its rich yet non-sticky texture, combined with hydrating and barrier-supporting ingredients like Niacinamide and Squalane, makes it suitable for India's diverse climate, including humid conditions where heavy creams can feel uncomfortable. The brand's claims are well-supported by clinical studies, aligning with ASCI's emphasis on substantiated advertising. The 'fragrance-free' and 'non-comedogenic' claims are particularly beneficial for Indian consumers prone to sensitivity and acne in humid environments.
The Clean Sheet takes no money from brands to analyse, rank, or approve a product. This is a web evidence analysis, not a Clean Sheet certification. We checked the ingredient list, publicly available test reports, marketing claims, and formula logic using only public information available at the time of analysis.
Clinically tested for 24-hour long-lasting skin hydration (20 subjects).
Claims to keep oil-moisture levels balanced with niacinamide and squalane, which are present high in the INCI. Formula logic supports this.
Clinically tested for improvement in skin glossiness (glow) (20 subjects, 4 days).
Clinically tested for 24-hour long-lasting skin hydration (20 subjects).
Clinically tested for improvement in skin glossiness (glow) (20 subjects, 4 days), which contributes to radiance. Plumpness and bounciness are expected from deep hydration.
Contains ceramides and humectants like glycerin and hyaluronic acid, which support barrier function. Also claims non-irritating.
Clinically tested for improvement in skin glossiness (glow) (20 subjects, 4 days).
This is a sensory claim, generally supported by formula type and user reviews. The formula contains emollients and film-formers that contribute to a non-sticky feel.
Clinically tested for 24-hour long-lasting skin hydration (20 subjects). Rice bran water and ginseng root water are present in the INCI, though lower than some other actives.
Niacinamide and Squalane are present high in the INCI (5th and 6th positions), supporting their role in balancing oil and moisture.
Checked against the ingredient list as declared. It is not a substitute for a full regulatory assessment.
How we read this product across five areas. Open any row for the full reasoning.
Find them in the ingredient list: Hydrogenated Coconut Oil (Comedogenicity risk), Theobroma Cacao (Cocoa) Seed Extract (Comedogenicity risk)
Niacinamide: Active · Also known as Vitamin B3, it helps improve skin tone, texture, barrier function, and regulate sebum production.
Panax Ginseng Root Water: Active · Known for its antioxidant and hydrating properties, supporting skin vitality.
Oryza Sativa (Rice) Bran Water: Active · Rich in amino acids and minerals, it helps hydrate and nourish the skin.
Adenosine: Active · A cell-communicating ingredient that can help improve skin smoothness and reduce the appearance of wrinkles.
The formula is a well-rounded moisturizer with a strong base of humectants and emollients. Niacinamide and Squalane are present at meaningful concentrations (high in the INCI), supporting claims of balance and barrier support. While Rice Bran Water and Ginseng Root Water are key marketing ingredients, their position lower in the INCI suggests they are present in smaller amounts, though still contributing to hydration. The overall formulation is appropriate for a deeply hydrating and barrier-friendly cream.
Strongest public evidence: level 6 of 7. Strong clinical evidence for hydration, glow, non-irritancy, and non-comedogenicity.
Hydration: Clinically tested for 24-hour long-lasting skin hydration (20 subjects).
Glow: Clinically tested for improvement in skin glossiness (glow) (20 subjects, 4 days).
comfortably absorbs for deep, lasting hydration: Clinically tested for 24-hour long-lasting skin hydration (20 subjects).
17 marketing claims checked. 0 ASCI concern(s), 0 drug-boundary flag(s).
Active percentages are not disclosed for key ingredients like Niacinamide, Squalane, or the 'waters'.
pH is not disclosed, though less critical for a moisturizer than for actives like Vitamin C or AHAs.
Daily (AM and PM) as the last step before SPF in the morning.
Layers well with serums and under makeup. For oily/combination skin, use a smaller amount.
Skin will feel deeply hydrated, soft, and appear dewy.
Improved skin balance, radiance, and a strengthened moisture barrier.
The complete ingredient list we reviewed contains no explicit fragrance declaration or essential oil.
No sourced pregnancy flags were found for the ingredients screened. This is not proof that the product is safe during pregnancy. Exposure category: leave-on. Ingredients not resolved: Water, Hydrogenated Polydecene, Butylene Glycol Dicaprylate/Dicaprate, Ammonium Acryloyldimethyltaurate/VP Copolymer, Panax Ginseng Root Water, Tromethamine, Carthamus Tinctorius (Safflower) Seed Oil, Hydrogenated Coconut Oil, Glyceryl Acrylate/Acrylic Acid Copolymer, Oryza Sativa (Rice) Bran Water, Honey Extract, Coptis Japonica Root Extract, Raphanus Sativus (Radish) Seed Extract, Theobroma Cacao (Cocoa) Seed Extract, Lycium Chinense Fruit Extract, Dextrin, Phellinus Linteus Extract and Scutellaria Baicalensis Root Extract. Ask a healthcare professional.
None is prohibited.
50ml · from Rs.1700 on Apollo Pharmacy (with bank offers) (Rs.34.00–41.80/ml). Seen at Brand Website $15.00, Nykaa Rs.1881, Flipkart Rs.2000, Apollo Pharmacy Rs.1700 and Seoul Essence Rs.1800.
10 of 10 claims are publicly supported.
People to take care with: Acne-prone or breakout-prone skin: contains Hydrogenated Coconut Oil and Theobroma Cacao (Cocoa) Seed Extract, commonly rated comedogenic; You prefer a very matte finish; You react to specific plant extracts.
Analysed on 3 Nov 2026 from beautyofjoseon.com. We re-check analyses older than six months.
Understand what each product rating means.
Meets our review criteria
Available evidence supports the criteria assessed under The Clean Sheet Standard.
Further verification needed
Some assessment criteria require additional evidence or clarification.
Does not meet review criteria
One or more material criteria were not met based on the evidence reviewed. See assessment details.
Not yet assessed
We have not completed an assessment of this product.
Grey means we have not yet assessed this product. It does not mean the product is unsafe.
Want to read about our standard?