72HR Hydrating Gel Moisturizer with Hyaluronic Acid
The HA + Glycerin hydration base is solid. Removing Parfum and CI 42090 would make this a clean fragrance-free gel moisturiser. As formulated, the unnecessary sensitisers limit suitability for sensitive skin users.


- Combination skin
- Dehydrated or barrier-compromised skin
- You have fragrance sensitivities
₹349-₹599 • Analysed 11 June 2026
A gel moisturizer is ideal for India's humid climate, it hydrates without the heaviness of cream. The HA + Glycerin base is genuinely effective. The fragrance and dye are unnecessary additions that reduce the product's suitability for sensitive or reactive skin, which is particularly common in India's pollution-exposed urban population.
This is a web evidence review, not a Clean Sheet certification. We checked the ingredient list, publicly available test reports, marketing claims, and formula logic using only public information available at the time of review.
At a glance
What was checked
Each claim checked against publicly available evidence: published test reports, the ingredient list, and regulatory data.
No published clinical study for this specific product's 72-hour hydration claim. Duration claims require specific test data to be publicly supported.
Multi-weight Sodium Hyaluronate system is well-documented for surface and deeper hydration effects.
Score breakdown
Public Evidence Score across 5 pillars. Open any row for the full rationale.
Ingredient SafetyGood20/30Parfum (synthetic fragrance) is listed as a single ingredient in this leave-on product but can contain dozens of undisclosed chemical compounds.
Parfum (synthetic fragrance) is listed as a single ingredient in this leave-on product but can contain dozens of undisclosed chemical compounds. Fragrance is the leading cause of contact reactions and sensitisation in skincare, and the specific allergens in this formula are not named. CI 42090 (Brilliant Blue FCF) is a cosmetic azo dye with no skin benefit and documented allergen potential in some individuals. The hydration actives - multi-weight Sodium Hyaluronate and Glycerin - are safe and well-studied.
Formula LogicStrong19/25Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer, Glycerin, and Panthenol together form a solid hydration system - both low-molecular-weight HA for deeper moisture and high-MW...
Sodium Hyaluronate, Sodium Hyaluronate Crosspolymer, Glycerin, and Panthenol together form a solid hydration system - both low-molecular-weight HA for deeper moisture and high-MW HA to form a surface reservoir. The '72HR Hydration' duration claim is a marketing statement, not a figure supported by a published study for this specific formula. Synthetic fragrance and the blue azo dye serve no skin function and increase allergen load in a daily face product.
Claims EvidenceGood17/25The full ingredient list is published on dotandkey.com and both the fragrance and azo dye are listed.
The full ingredient list is published on dotandkey.com and both the fragrance and azo dye are listed. However, fragrance constituent allergens are disclosed only as 'Parfum' with no further breakdown. The '72HR Hydration' claim is not backed by any cited clinical study for this specific product. The blue dye is present purely for aesthetic reasons - this is not communicated to consumers.
Test TransparencyGrade DGood10/15No clinical test results published.
No clinical test results published. The 72-hour duration claim is unsubstantiated. No consumer-accessible efficacy data on PDP. Grade D reflects the unsubstantiated duration claim paired with absence of any test data.
Consumer ClarityExcellent5/5Full INCI list published.
Full INCI list published. Allergen constituents not disclosed. Colourant purpose not communicated.
Ingredient list
11 ingredients · INCI order
| Ingredient |
|---|
Aqua (Water) |
Glycerin |
Sodium Hyaluronate |
Sodium Hyaluronate Crosspolymer |
Panthenol |
Butylene Glycol |
Allantoin |
Parfum |
Show all 11 ingredientsShow fewer
CI 42090 (Brilliant Blue FCF) |
Phenoxyethanol |
Ethylhexylglycerin |
INCI order as declared on packaging. Position reflects approximate concentration (high to low).
Regulatory screen
Each ingredient mapped against 10 global regulatory authorities
Parfum present; constituent allergens not individually disclosed as required under EU 1223/2009 Annex III threshold rules
No flagged substances
No flagged substances
No flagged substances
No flagged substances
No flagged substances
No flagged substances
No flagged substances
No flagged substances
No flagged substances
Flags are based on publicly available INCI only. Not a substitute for full regulatory compliance review.
Claims check
Each marketing claim assessed against publicly available evidence
No published clinical study for this specific product's 72-hour hydration claim. Duration claims require specific test data to be publicly supported.
Missing
Multi-weight Sodium Hyaluronate system is well-documented for surface and deeper hydration effects.
Evidence visible
What would improve this score
Public evidence the brand could provide to close verification gaps
- ○Clinical test data for 72-hour hydration claim
- ○Constituent allergen breakdown for Parfum
The HA + Glycerin hydration base is solid. Removing Parfum and CI 42090 would make this a clean fragrance-free gel moisturiser. As formulated, the unnecessary sensitisers limit suitability for sensitive skin users.
Full methodology
- What global regulations say about each ingredient
- What toxicology evidence shows at cosmetic concentrations
- What formula concentration context changes
- What the product format and leave-on contact time changes
- What the stated user group needs
- What published test evidence confirms
- What the brand is claiming vs what evidence supports